Freelance Web Designer, Leeds. Need a website? Call Abi (0113) 279 7731 / (0781) 805 8158
LEEDS: (0113) 279 7731 MOB: (0781) 805 8158

What is SEO and how it works?

What is SEO?

What is SEO?

SEO isn’t as complex as some SEO companies would like you to believe, although it does take a lot of time and dedication to run an SEO improvement plan. There are two major types of search engine optimization, white hat search engine optimization (the ‘good’ kind), and black hat (the ‘not so good’ kind). So what is SEO in simple terms? Search Engine Optimisation, otherwise known as SEO, is the process of improving a websites ranking in the “organic” search results in search engines such as Google, Bing and Yahoo. In many respects it’s simply quality control for websites. Having said that if there was ever an industry that was little understood by ‘outsiders’ it’s SEO.

The aim of SEO is to get your website to rank number one for selected search engines and a search term your potential customers use to find you services or products. It makes sense that the higher your listing in the search engines the more traffic your website should receive.

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How to choose a domain name for your website

how to choose a domain name

It’s wrongly assumed by many that the first step to developing a website is the web design. However, choosing a good domain name helps in creating the logo which in turn influences the design of the website design. A great domain name is an important part of the website design. A name plays a prominent role in the logo which is prominent on your site and advertising too. A domain name is often the first clue a potential visitor or customer gets about the content of your website. We have to get it right.

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