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Does Facebook advertising work?

facebook advertising

Does Facebook advertising work? Are you curious about the Adverts you’ve seen in your Facebook Feed? Are you wondering if they will help your business? Is so we will try and help answer the question, “Does Facebook advertising work?” How does Facebook advertising work? Facebook advertising allows you to target specific audiences that are likely to be interested in your products and services by taking advantage of the data Facebook has about users. First, you identify your campaign objective, or what you want your Facebook ads to actually accomplish. This might be driving traffic to your website, encouraging visitors to

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Simple On Page SEO tips for 2015

SEO service Leeds
10 Simple On-Page SEO Tips 2015 There are some very simple tips you can implement in minutes to dramatically improve your page SEO and search rankings. If any of the pages on your website are missing any of the following 10 simple on page optimisation tips, then you are missing a chance to easily improve your rankings. 1. Optimize 1 Keyword Phrase per Page Research suitable keywords and optimise each page with one keyword phrase in mind. Add keywords to important tags, such as, title, alt, headings and images. Also add the keyword phrase to the first paragraph and theRead more ...

What is Social Media Marketing for Small Business?

social media marketing for small business

Social media marketing is the process of attracting traffic to your social sites, blog, website and ultimately business, through social media sites. Different social media sites provide radically different social interactions with your customers. Twitter is designed to let people share short messages, whereas Facebook allows for sharing updates, photos, joining events and a variety of other activities. Pinterest and Instagram are focused on sharing pictures. Which social media you should use for your business is dictated by your business and industry requirements.

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How Do Search Engines List a Website?

web design leeds yorkshire

When you get a new website you will be eager for people to find it, but you maybe wondering how search engines list a website given this will be one of the places you hope you are found – in the organic search results. How do the search engines decide where to list you, under which search terms and in fact whether to list your site at all? The answer is a search engine spiders such as Googlebot.

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How does the Google Pigeon update affect local business listings?

google pigeon affect on local search

Local Business Search and the Google Pigeon Update

In July 2014 Google made yet another change to it’s search algorithm which once again highlights how SEO is an ongoing process and not a one off event. Google normally makes announcements of changes and give the updates names, many will have heard of the panda and penguin Google updates, but on this occasion it was not deemed significant enough to require naming. However, Google did confirm the change with Search Engine Land who decided the update was fairly significant and named it the GOOGLE PIGEON UPDATE (because this is a local search update and pigeons tend to fly back home).

This is a short article to shed a bit of light on the Pigeon update and how it might affect your website rankings in Google.

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How to choose a domain name for your website

how to choose a domain name

It’s wrongly assumed by many that the first step to developing a website is the web design. However, choosing a good domain name helps in creating the logo which in turn influences the design of the website design. A great domain name is an important part of the website design. A name plays a prominent role in the logo which is prominent on your site and advertising too. A domain name is often the first clue a potential visitor or customer gets about the content of your website. We have to get it right.

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